Motorpoint - Get Straight to Motorpoint

INTEGRATED CAMPAIGN

Inspired by the trials and tribulations people usually go through to find the perfect nearly-new car, this campaign celebrates Motorpoint’s biggest point of difference – their unbeatable value and incredible customer service. In the 30” brand advert, we follow an intrepid explorer and his trusty sidekick on their epic quest to find the best-priced nearly-new car. As they navigate the many dangers, traps, and potential pitfalls, they stumble across their reward - which just happens to be found in one of Motorpoint’s 14 stores; and a far simpler endeavour than they expected.